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Spain’s RTVE to televise Extreme E
- 18 March, 2021
UK: Pioneering off-road electric race championship, Extreme E, has confirmed that Spanish broadcaster RTVE (Radiotelevisión Española) will televise all five of this season’s X Prixs on its free to air linear channel. The championship’s race highlights, review and magazine shows - which will all broadcast in Spanish - will join the line-up of coverage on RTVE’s primary channel, Teledeporte. In addition, Extreme E’s thrilling race action will be live streamed on the station’s digital platform, www.rtve.es.
Based in Madrid, RTVE is Spain’s largest public media organisation. The company, well-known for its commitment to new technologies and sustainable development, makes it a perfect broadcast partner for Extreme E which aims to promote the uptake of electric vehicles in society through its innovative ‘sport for purpose’ series.
Ali Russell, Chief Marketing Officer at Extreme E, said: “We are delighted to have signed this agreement with RTVE today. The station is not only one of Spain’s premier broadcasters, it also shares many of Extreme E’s core values - both vital criteria in bringing our environmental message to as many people as possible.
“And that’s not all - a plethora of Spanish talent will be lining up on the Extreme E grid next month, namely rally legends, Carlos Sainz and Laia Sanz driving for ACCIONA | Sainz XE Team as well as Spain’s Hispano Suiza Xite Energy Team and Barcelona-based CUPRA that has partnered with the ABT team - the combination of which I am sure will delight RTVE’s patriotic and sport-loving audience.”
Extreme E makes its debut in 18 days in AlUla, Saudi Arabia. Each team will race the ODYSSEY 21, an electric SUV designed to take on five formidable environments - arctic, glacier, desert, rainforest and coastal. Each location in which Extreme E will race has been detrimentally affected by the climate crisis, and through racing, the series will shine a spotlight on these issues and leave a long-lasting positive impact through its Legacy Programmes.
Teams taking part are: ACCIONA | Sainz XE Team and Hispano Suiza Xite Energy Team (Spain); Chip Ganassi Racing and Andretti United (USA); Veloce Racing, JBXE by Jenson Button and X44 by Lewis Hamilton (UK); ABT CUPRA XE and Rosberg X Racing (Germany).
