Arvato Systems Appoints Russell Grute


GER/ GBR: Arvato Systems has announced a new Manager for Sales and Business Development, Russell Grute (pictured).

With a focus on IT product solutions for Digital Media Management, Grute's tasks will include discovering and building new markets for the full Arvato Systems Media portfolio.

He joins Arvato Systems following seven years at widely respected independent consultancy Broadcast Innovation. Grute had previously held senior sales and marketing roles at Pharos / Evertz, TSL, Leitch / Harris, Tyrell Corporation and Sony Broadcast where he began his career.

"In such as fast-moving industry I have always aimed to work at the cutting edge," said Grute. "After careful consideration I joined Arvato Systems because of the company's current positive trajectory both corporately and with its next generation media solutions roadmaps. There is no other vendor providing such advanced Media Asset Management (MAM), Broadcast Management Systems (BMS) and Monetization Solutions in single portfolio. In my first few months I have been dealing with publishers, digital media companies alongside forward-thinking broadcasters"

Dirk Steinmeyer, Director of Broadcast Sales, added: "The recent acquisition of Vidispine A.S alongside our growing partnerships with Microsoft and AWS make it a very exciting time to join Arvato Systems. Russelll brings us a unique wealth of global sales experience and success. And his long standing industry contacts at both international customers and partners."

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